Monday, February 8, 2021

Mark Roemer Oakland Discusses How to Succeed with An Online Personalized Clothing Store

 Introduction

Clothing is an industry that will never go out of fashion. However, there are a few key tricks to win in this competitive sector. According to Mark Roemer Oakland, with the advent of online clothing stores, barriers to entry into the industry has reduced dramatically. Here’s how you can succeed with your own online personalized clothing store:

The Discussion

1. Select a niche - A niche will help you create a unique brand for your personalized clothing store so that you can target the right audience without going over-budget. For instance, if your niche is hoodies and t-shirts with funny clothing, it is too broad and includes a wide range of age groups and interests. Instead, you need to tighten up your resources and use them more effectively. For instance, instead of t-shirts and hoodies with funny slogans, it can be for t-shirts and hoodies with funny slogans for pet owners.

To evaluate your niche, you can look through the list of popular hobbies on Wikipedia and then scan through that niche’s subreddits. Compare the subscriber count of those subreddits with the size of that niche on Facebook with the social media platform’s Audience Insight Tool. You can also go with your gut and cater to communities you are a part of.

2. Don’t skimp on quality - Print jobs and fabrics aren’t made equal. You can’t skimp on quality for a few extra bucks in profit since that may hurt your brand and do more damage in the long run. It’s ok to stick to traditional hits like t-shirts, jiggers, masks, and hoodies instead of bandanas and socks. However, you need to carefully source the products and check their material, softness, weight, fit, sizing, and more. After you have a list of blank apparel you want for your store, it’s time to have a physical inspection with a few samples.

3. Create amazing designs - Yes, you want a personalized clothing store where people would be able to order customized apparel with their own designs. However, people always want more choice and that means you need to have a few great design templates. For inspiration, you can head over to the competition and the subreddit of your niche. Google Trends is a great resource for designs as well.

You can also create designs from scratch if you’re good with Photoshop and Illustrator, or hire a designer. Design communities like Dribble, Behance, and DeviantArt are good places for talent and design hunting.

4. Mockups and customization - You must have mockups ready for your own templates and anything that comes from the user. You can load mockups from MockupWorld for Photoshop. If Photoshop isn’t your thing there are other resources like Printify mockup generator and Placeit. You can also use customization plugins like Customify from Shopify to empower your users and show them the final result before they order.

Conclusion

Mark Roemer Oakland suggests that you also validate the market and check the demand for your niche before you invest in your personalized online clothing store.

Monday, November 16, 2020

Best Health and fitness tips



Protein is essential for the growth of cells and also for tissue repair. It is indeed imperative that you include sufficient amounts of protein into your diet. Eggs and oily fish like sardines are great sources of protein (oily fish also tend to be good sources of omega 3 fatty acids). One of the many health benefits of omega 3 is a reduction in blood pressure and cholesterol levels. Protein should make up about 20% of an active person's diet.

Fats. What do these have to do with health and fitness? Fats are not the enemy. They are also a necessary part of a balanced diet. They act as a reserve of energy. Fats also protect body organs. One of the ways to obtain healthy fats can be through using extra virgin olive oil, using this oil to make meals or as a salad dressing has many health benefits. One health benefit is that olive oil can help reduce blood pressure. Just remember to stick with healthy fats that can be found in foods like avocados. Fats (unsaturated) should be about 20% of your diet 

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Secondly, the remaining active is essential for good health: Taking gradual but progressive steps is imperative. If you're inactive, try taking longer or brisk walks, or if you're ahead of the curve and want to have the support of a professional try attending a local fitness facility. Remember to always consult your physician before taking on any strenuous activity. The final step now is just to start on your journey towards better health and fitness.



Article Source: http://EzineArticles.com/5745717

Wednesday, December 11, 2019

The Top 7 New Types of Strategies in Marketing



Are you trying to find new ways to promote your business? Traditional marketing methods can only get you so far. You need to start advertising online if you want people to notice your products.
Unfortunately, 45% of businesses don't know enough to have a proper digital marketing strategy for their business. If this sounds like you, it pays to know what the new types of strategies are in marketing. Keep reading to learn seven of the methods that you should know.

1. Messaging Applications

You don't have to rely on typical advertisements anymore to promote your products. You can advertise your products straight from the messaging applications consumers are using today.
Applications like Facebook Messenger and WhatsApp are providing businesses new tools for getting their business noticed. You can now talk to your customers directly with these applications. With the added personalization required for marketing, direct communication is a great way to show that you care about your customers.

The best part is that these applications are beginning to integrate shopping straight into the messaging systems. Your customers won't need to leave their app to do any of their shopping.

2. Chatbots

Most online stores have a chat support options for their customers. The problem is, it takes a lot of employees to handle your chat requests if you have a lot of traffic. Chatbots are helping businesses who have this problem.

Chatbots are replacing a lot of front-line workers by talking to customers before they talk to a real person. They can figure out what a customer needs help with, and direct them to the right person. You won't need a general support agent to do the job anymore.

Chatbots are also starting to be able to answer simple questions. Some customers may not even need to speak to a real person. As time goes on, their abilities are going to keep increasing.

3. Social Media Shopping

It's hard to believe how quickly influencers started gaining power on the internet. Social media sites like Instagram have allowed regular people to gain fame like the kind reserved for the few. This is good news for businesses.

People trust the advice of the people they follow online. You can work directly with influencers to promote your products.

But that hasn't always been easy. In the past, there hasn't been a way to send social media traffic to your products easily. That isn't a problem anymore.

Social media sites can now integrate shopping features straight into their activity feeds. You'll be able to sell your products straight on social apps.

4. Retargeting

In the past, you could only target people by their demographics. But analytics companies have come up with a few tricks for you to use.

Instead of spending your whole ad budget on people who may not want your products, you can spend your money on people who have already shown an interest. You do this with retargeting.
To do retargeting, you get a piece of retargeting code and install it on your website. It will add everyone who visits your site into a list.

When you want to start a new retargeting campaign, take this list and set it up on your ad platform. You'll get an ad campaign that only the people who have visited your site will see.
Doing it this way will give you a cheaper campaign that has the potential to convert more people into customers.

5. Viral Marketing

It's expensive to get noticed when you create boring content. You need to continue to spend ad money if you want people to see it. It's easier if you create content that people will enjoy.

Viral marketing is the process of creating content online in the hopes that people share it on social media. You use current trends to get what you post noticed.

If you manage to create something people like, it will start to spread on all the social networks. When this happens, you'll get more eyeballs on your business for a short amount of time.

6. Podcasts

With the rise of online video, many people think that consumers only watch short-form content now. With how popular podcasts are, that isn't true.

It's been hard to advertise on podcasts in the past. There weren't many tracking options that allowed you to figure out how effective your ads were. That's changed in recent years.

You can use coupon codes to promote your products to these audiences. These codes let you track how many people come from a specific show. You'll be able to advertise on several shows at once and know how effective each one is for increasing your business.

7. Geofencing

It seems like everyone has a smartphone these days. Why shouldn't you make the most of it?
Geofencing is a technology that allows you to get even more targeted with your advertising. The typical way you select your advertisement audience is to create an ad group based on consumer demographics and a general location. With geofencing, you can target areas much more accurately.
Now you can advertise to consumers who are currently in your area. It's hard to know if your advertisements will reach someone that is in a buying mood. It's much more likely for someone to turn into a customer if they are already out shopping.

You can also use geofencing to target people who have visited your physical location. It is similar to the way retargeting works. Everyone who responded to your advertisement and went to your store will be put into a list for you to target at a later date.

Make sure to learn more about geofencing if you run a local business.

Don't Ignore These Types of Strategies in Marketing

You need every advantage you can when advertising your business online. Make sure to learn all the types of strategies there are for marketing today. The more options you have, the more chances you have to get your business in front of new customers.
If you are having trouble getting your website to convert, our blog can help. Head back to learn our latest tips on making sales online.

Monday, January 14, 2019

Eagles vs. Saints final score, takeaways: Saints overcome early deficit, withstand Nick Foles' final charge

The legend of Ol' Saint Nick Foles has finally been extinguished by the Saints. On Sunday, the Saints welcomed the Eagles into New Orleans, overcame an early 14-0 deficit, slowly took control of the game, and secured their spot in the conference championship game against the Rams with a 20-14 win that came down to one final charge from Foles. 
Michael Thomas led the way with 171 yards and a score. Drew Brees wasn't at his best, but he still threw for 301 yards and two touchdowns. Alvin Kamara and Mark Ingram combined for 168 yards. But the key was the Saints' defense, which gave up 14 points on their first two series, and then pitched a shutout the rest of the way.
It didn't come easy, though. With two minutes remaining and the Saints clinging to a six-point lead, Foles had the Eagles 27 yards away from a second-straight trip to the NFC title game. But just as it began to feel like the Eagles' win was assured, Alshon Jeffery let a routine pass slip through his fingers and Marshon Lattimore was there to end the game. According to NFL Research, it was Jeffery's first career drop in the playoffs. 
It was a season-ender.
And so, Foles' four-game playoff winning streak, which dates back to last January, is over. A year after improbably leading the Eagles to a championship, for which he earned Super Bowl MVP honors, Foles dragged the Eagles into the playoffs by winning three-straight games in December, two of which came against playoff teams. He followed that up by helping the Eagles upset the Bears in Chicago, only earning another impossible win due to the double-doink. Foles might've had nothing to do with Cody Parkey's blocked field goal that hit both the upright and the crossbar before falling harmlessly to the grass, but the legend of Ol' Saint Nick grew nevertheless.
It turns out, all that was needed to defeat the legend was a Saints team that hasn't lost a home playoff game since 1993, went 13-2 in games that mattered in the regular season, and features a future Hall-of-Fame quarterback, arguably the league's best receiver, and a near top-10 defense
The first half was a tale of two quarters. The Eagles came out and blitzed the Saints with 14 points and led 14-0 at the end of one, but the Saints fought back to make it a 14-10 game at halftime thanks to a fake punt and a huge fourth down touchdown pass.
Beginning in the second quarter, the Saints started to take control of the game. They exercised their control over the game on the other side of the break with a dominant 18-play, 92-yard, 11:29 scoring drive that provided them with their first lead of the game. They held a 17-14 advantage heading into the fourth quarter. After getting a stop, the Saints mounted another impressive drive and added a field goal. The Saints led Foles by six points in the fourth quarter. 
What could possibly go wrong?
The Saints' defense forced a quick stop. And the Saints' offense looked like it would make sure Foles didn't get another chance to win the game. Thomas converted a huge third-and-long and Kamara picked up a first down one play later, but a third-down run lost significant yardage and then Wil Lutz missed a 52-yard field goal that would've served as a dagger.
With just under three minutes remaining, Foles needed to go only 58 yards to send his team back to the NFC title game. He hit Zach Ertz for 16 yards. A roughing the passer penalty took them to the Saints' 27-yard line. On the final play before the two-minute warning, Foles hit Jeffery in the hands, but the ball went through his hands and landed in Lattimore's stomach. 
Game over, season over.
The Saints will now host the Rams in next week's NFC title game. It'll be a rematch of their epic Week 9 showdown, which saw the Saints prevail with a 45-35 win. This time, a trip to the Super Bowl will be at stake.
If you still haven't marked your calendar for the Super Bowl, the game will be kicking off from Atlanta on Feb. 3 and will be televised by CBS and you can stream it right here. If you're thinking about buying a new TV for the big game, CNET has you covered. They shared their best picks for every budget.

Eagles fizzle after fast start

The game couldn't have started any better for the Eagles.
On the first play from scrimmage, Brees took a deep shot to Ted Ginn Jr. The ball was underthrown. Eagles cornerback Cre'Von leBlanc picked it off. Brees, who threw five interceptions all season long, got intercepted on his first throw of the game.
Seven plays and 76 yards later, the Eagles took the lead via Foles and Jordan Matthews, who hooked up for a 37-yard touchdown. The Eagles led 7-0.
A defensive three-and-out and a 10-play, 75-yard series later, the Eagles led 14-0. The Saints couldn't stop Foles, who started 8 of 9 for 113 yards, one passing touchdown, one touchdown run, and a 155.8 passer rating.
The Saints couldn't stop him through the air.
They couldn't stop him on the ground.
The Saints were utterly discombobulated. Their first first down came via a taunting penalty. They followed that up by fumbling a snap and taking a delay of game penalty. They looked completely rattled and unprepared -- perhaps partly explained by their starters resting in Week 17 and their first-round playoff bye. The Saints' third series ended with Brandon Graham strip sacking Brees.
A 14-point Saints deficit at home with Brees isn't entirely unheard of, but it is remarkably rare.
After that opening quarter, the openings dried up for the Eagles. The Eagles scored 14 points on their first two drives, but managed zero points on their final eight drives. After a hot start, Foles finished with an underwhelming stat line, going 18 of 31 for 201 yards (6.5 yards per attempt), one touchdown, two picks, and a 61.4 passer rating. He did all of his damage in the first quarter. Not helping matters was the Eagles' running game, which averaged 3.1 yards per carry. 
The Saints' defense dominated for three quarters. And Foles' magic finally ran out.

Sean Payton wills his team back into the game

Things flipped in the second quarter. After the Eagles got a huge pick early in the first quarter, it was the Saints who got a huge pick early in the second quarter when Lattimore took the ball away. The ball was underthrown, but give Lattimore credit for making an awesome contested catch.
But the Saints went three-and-out, getting stuffed on a third-and-short to set up fourth-and-1. Perhaps sensing just how badly they needed a spark and just how close they were to teetering over the edge, Sean Payton dialed up a fake punt with Taysom Hill. It worked.
On the next play, Brees hit Thomas for 42 yards. Eight plays later, on fourth-and-goal, Brees found Keith Kirkwood for a touchdown that got the Saints back into the ballgame. Check out the play-design, because it's Payton at his best.
Give Payton credit for the play-call and for having the guts to go for two fourth downs to get his team back into a game they had been slogging their way through. A ton of coaches would've punted out of fear of handing the Eagles great field position. A ton of coaches would have settled for a field goal to get on the board. Payton's aggressiveness got the Saints back into the game. The game flipped after that drive. The crowd got back into it. The Saints woke up. Momentum might not matter in football, but it certainly felt like the pendulum had swung back into the Saints' favor.
At halftime, the Eagles led 14-10. After starting 0 of 3 with a pick, Brees entered halftime 13 of 19 for 171 yards, one touchdown, one pick, and a 92.2 passer rating. In the second quarter, Brees went 11 of 13 for 141 yards and a touchdown. 

The drive to end all drives

The Saints took their first lead of the game on their first series of the second half. It was an anything but ordinary series.
It started at their own 8-yard line and it ended in the end zone 92 yards later. It required 18 plays that officially counted and 22 plays if you count plays ruined by penalties. It involved conversions on second-and-20 and third-and-16. It included a missed touchdown due to a poor throw by Brees and a touchdown called back by a penalty. It really had everything. An 18-play, 92-yard drive is never easy. It's especially not easy when a team gets called for three penalties along the way.
Give credit to Thomas for making key play after key play. He was responsible for the conversions on second-and-20 and third-and-16. And he capped the drive with a touchdown.
Speaking of Thomas ... 

Michael Thomas dominates

Thomas, coming off an incredible regular season that saw him catch 125 of 147 targets for 1,405 yards and nine touchdowns, was the best player on the field. He caught 12 of 16 targets for a franchise playoff record 171 yards and one touchdown.
There was his catch in the second quarter to help set up the Saints' first touchdown.
There was his 20-yard catch on third-and-16 in the third quarter on that epic drive.
And there was a third-and-13 conversion with six minutes left in the fourth quarter as the Saints tried to ice the game.
After an incredible regular season that deservedly ended with First Team All-Pro honors, Thomas went out and dominated a playoff game. He might just be the best receiver in football right now. 

Brees good enough, but not sharp

Brees wasn't at his best, but he was good enough, completing 28 of his 38 passes for 301 yards (7.9 YPA), two touchdowns, one pick, and a 103.1 passer rating. 
This might seem like nitpicking, but his deep ball was especially off. You already saw his interception on his first pass of the game, but there was also his underthrown pass to Hill that should've been a touchdown. 
It didn't end up mattering because the Saints eventually scored on that drive and they eventually won, but it is worth noting. On the one hand, Brees wasn't at his best and he hasn't really been at his best for the past month or so. On the other hand, even when Brees isn't at his best, he's still good enough to throw for 301 yards and two touchdowns. Furthermore, imagine how unbeatable the Saints might become if Brees suddenly does rediscover his earlier form that once had him above Patrick Mahomes in the MVP race.

Injuries mount

An already difficult beginning worsened when Saints defensive tackle Sheldon Rankins got carted off the field during their second defensive series. The former first-round pick racked up a career-high eight sacks this season, but his season ended in just about the worst possible way. According to NFL Network's Mike Garafolo, it's believed to be a torn Achilles tendon.
Two plays later, Eagles guard Brandon Brooks got carted off with a serious-looking injury of his own. According to NFL Network's Ian Rapoport, the injury is "serious" and Brooks is out "indefinitely."
On the same series in the second quarter, the Eagles watched Fletcher Cox and Michael Bennett suffer injuries. Bennett returned, but Cox was deemed questionable to return with a foot injury. The Eagles also lost cornerback Rasul Douglas to an ankle injury.
Cox returned late in the second quarter, after his absence was beginning to be felt. He forced a holding penalty almost immediately. As soon as he returned, Jeffery went into the locker room early.
And this was all in the first half!
Jeffery returned after halftime. Cox, however, went back to the locker room in the fourth quarter.

What's next?

The Saints will host the Rams in the conference championship game on Sunday. The winner will play the winner of Patriots-Chiefs in Super Bowl LIII. Meanwhile, the Eagles enter the offseason having to feel good about their future, even if their season ended with a heartbreaker.
Reference:https://www.cbssports.com/nfl/news/eagles-vs-saints-final-score-takeaways-saints-overcome-early-deficit-withstand-foles-final-charge/